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Bradbury & Bradbury Mid-Century Wallpaper: Reviving the Charm of MCM Decor

Mid-century modern (MCM) design has made a remarkable comeback in recent years, celebrated for its timeless elegance and innovative aesthetics. One element that played a crucial role in defining mid-century interiors was wallpaper. In this article, we delve into the world of Bradbury & Bradbury mid-century wallpaper, an exquisite collection that revives the charm of MCM decor. Join us on a journey through designs, restoration, and where to find these iconic wallpapers.

Before we dive into Bradbury & Bradbury's offerings, let's understand why mid-century modern wallpaper is such a significant aspect of MCM design.

MCM wallpaper is characterized by bold patterns and geometric designs. We explore how these unique motifs became emblematic of the era's aesthetics.

Mid-century modern interiors are known for their vibrant color palettes. Learn how wallpaper played a pivotal role in infusing spaces with energy and personality.

Bradbury & Bradbury: A Legacy of Wallpaper Excellence

In Mid-Century Modern (MCM) design, where clean lines, organic shapes, and bold patterns reign supreme, the importance of wall coverings cannot be overstated. Among the most revered names in the world of MCM wallpaper is Bradbury & Bradbury, a company that has carved its niche by offering exquisite and historically accurate wallpaper designs. Let's delve into the captivating history of Bradbury & Bradbury wallpaper and discover how they have become synonymous with the timeless appeal of Mid-Century Modern design.

Bradbury & Bradbury's journey began in the late 1970s, a time when MCM design was experiencing a resurgence in popularity. Founded by Bruce Bradbury and his wife, Leanne, the company had a unique vision: to create wallpaper designs that paid homage to the past while embracing the vibrant spirit of mid-century aesthetics. They began by specializing in Victorian-era wallpapers, leveraging Bruce's background in historic preservation to ensure authenticity.

Embracing Mid-Century Modern

As the MCM revival gained momentum, Bradbury & Bradbury recognized the growing demand for wallpapers that celebrated the design ethos of the mid-20th century. In response to this need, they expanded their catalog to include MCM-inspired designs. This move marked the beginning of their journey into the world of Mid-Century Modern wallpaper, and they quickly established themselves as leaders in the field.

Historical Accuracy and Craftsmanship

What sets Bradbury & Bradbury apart is their unwavering commitment to historical accuracy and craftsmanship. They painstakingly researched and recreated wallpaper patterns from the 1940s and 1950s, ensuring that every detail, from color palettes to printing techniques, was faithful to the era. This dedication to authenticity has made their wallpapers highly sought after by MCM enthusiasts, interior designers, and homeowners looking to capture the essence of mid-century design.

The Restoration of Mid-Century Modern Wallpaper

Wallpapers from this period reflected these ideals through their use of bold geometric patterns, abstract motifs, and nature-inspired designs. These wallpapers were often characterized by vibrant colors such as avocado green, mustard yellow, and atomic orange, which added a sense of playfulness to interiors.

Challenges of Aging Wallpaper

As decades pass, MCM wallpapers can show signs of wear and tear. Fading, discoloration, peeling, and even water damage are common issues that arise. The challenge in restoring Mid-Century Modern wallpaper lies in preserving its original design and colors while addressing these imperfections. This delicate process requires a meticulous approach to ensure that the essence of the wallpaper remains intact.

The Restoration Process

Restoring Mid-Century Modern wallpaper is a multi-step process that demands expertise and patience. Here's an overview of the key steps involved:

  1. Assessment: The restoration process begins with a thorough assessment of the wallpaper's condition. Experts examine the extent of damage, fading, or discoloration to determine the appropriate course of action.

  2. Cleaning: Cleaning is a critical step in restoring MCM wallpaper. Specialized cleaning solutions and techniques are used to remove dirt, grime, and stains while preserving the paper's delicate surface.

  3. Repair: Any tears, rips, or areas of peeling are carefully repaired. Conservators use archival-quality materials to ensure that the repairs are seamless and durable.

  4. Color Matching: Restoring the vibrant colors of Mid-Century Modern wallpaper is a meticulous process. Experts use custom color-matching techniques to recreate the original hues, ensuring that the restored wallpaper captures the essence of the era.

  5. Protecting and Sealing: Once the restoration is complete, a protective coating or sealant is applied to safeguard the wallpaper against future damage and to enhance its longevity.

Preserving Mid-Century Modern Design

The restoration of Mid-Century Modern wallpaper is not merely a process of reviving a decorative element; it's a way of preserving the design legacy of the era. MCM wallpapers are not just patterns on walls; they are windows into a time when design was bold, optimistic, and unapologetically stylish.

In a world where MCM design continues to captivate homeowners, interior designers, and enthusiasts, the restoration of Mid-Century Modern wallpaper plays a crucial role in reviving the spirit of the era. Whether you're restoring a mid-century gem or incorporating MCM aesthetics into a contemporary space, the restoration of MCM wallpaper allows you to experience the timeless allure of this iconic design movement.

Where to Find Bradbury & Bradbury Mid-Century Wallpaper

If you're on a quest to find Bradbury & Bradbury Mid-Century wallpaper for your interior design project, read on to discover where and how you can source these iconic wall coverings.

1. Bradbury & Bradbury's Official Website

The most direct and reliable source for Bradbury & Bradbury Mid-Century wallpaper is their official website. The company offers a dedicated section for Mid-Century Modern designs, making it easy for enthusiasts to explore and purchase their favorite patterns. Browsing their website provides access to a wide range of MCM wallpapers, each meticulously crafted to capture the essence of the era.

2. Specialized Wallpaper Retailers

While Bradbury & Bradbury's official website is the primary source, you can also find their Mid-Century Modern wallpapers through specialized wallpaper retailers. These retailers often carry a curated selection of Bradbury & Bradbury designs, making it convenient to explore the options in person. Visiting a showroom can provide a tactile experience, allowing you to see and feel the texture and quality of the wallpapers before making a decision.

3. Vintage Wallpaper Shops

For those who crave authenticity and are committed to preserving the genuine MCM vibe in their homes, vintage wallpaper shops are a treasure trove. While Bradbury & Bradbury primarily focuses on reproductions of Mid-Century Modern wallpaper, you might stumble upon original vintage rolls in specialized shops. These vintage wallpapers are not only historically significant but also offer a unique glimpse into the design trends of the mid-20th century.

4. Online Marketplaces

Online marketplaces like eBay and Etsy are excellent platforms to search for both vintage and reproduction Bradbury & Bradbury Mid-Century wallpaper. Many collectors and sellers list rare and discontinued patterns, providing an opportunity to find that perfect design you've been envisioning for your MCM-inspired space. When purchasing through online marketplaces, be sure to verify the authenticity and condition of the wallpaper.

5. Interior Design Trade Shows

Attending interior design trade shows and exhibitions can be a valuable way to discover Bradbury & Bradbury Mid-Century wallpaper. Manufacturers and retailers often showcase their latest collections at these events. It's a fantastic opportunity to see the designs up close, meet with representatives, and gather inspiration for your design projects.

6. Wallpaper Design Studios

Some wallpaper design studios and independent artisans specialize in creating custom wallpapers inspired by Mid-Century Modern aesthetics. While these may not be Bradbury & Bradbury products, they can offer a bespoke solution for your MCM design needs. Collaborating with a design studio allows you to tailor the wallpaper to your specific preferences, ensuring a truly unique and personalized space.

7. Local Wallpaper Retailers

Don't overlook local wallpaper retailers when searching for Bradbury & Bradbury Mid-Century wallpaper. While smaller, independent wallpaper shops may have limited stock, they can often place special orders for you or direct you to distributors who carry the brand. Building a rapport with local retailers can also provide access to valuable insights and recommendations.

Bradbury & Bradbury's Mid-Century Modern wallpaper designs are celebrated for their commitment to capturing the spirit of the era. Whether you're renovating a mid-century home or infusing a contemporary space with MCM charm, these wallpapers offer an authentic and visually captivating solution. By exploring these sources, you can embark on a journey to find the perfect Bradbury & Bradbury Mid-Century wallpaper that will transport your interior design back to the iconic era of Mid-Century Modern aesthetics.

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About the Authors

Jamie and Lyle, MCM enthusiasts at Plaidsmith.com, offer hands-on experience and expert insights into mid-century modern design. They curate authentic pieces, share historical context, and guide clients to make informed choices. Their expertise spans iconic designers, restoration techniques, and trends. Trusted authorities in the field continually expand their knowledge to stay at the forefront of MCM. Beyond work, they explore auctions, learn restoration techniques, and enjoy vintage catalogs, embodying their passion for mid-century modern design.